Guscorp At A Glance
We are Guscorp a Date and strategy company, using Strategy, Marketing Communications, Media and Digital Design. We help our clients grow and succeed.
We have a proud, rich history of boosting productivity by expediting search & discovery, personalizing customer interactions by delivering highly contextualized information at point of need, and minimizing enterprise inefficiencies by dramatically accelerating business processes. Guscorp provides immediate visibility to all the right information so you can boost your enterprise’s IQ, make better decisions company-wide, and seize every opportunity.
We also Significantly improve your brand’s marketing effectiveness by influencing consumer behavior through a Dynamic approach that blends predictive analytics, behavioral sciences, and data-propelled ad tech.
Guscorp is a leading analytics software company, helping businesses make better decisions that drive higher levels of growth, profitability and customer satisfaction. The company’s groundbreaking use of Big Data and mathematical algorithms to predict consumer behavior has transformed entire industries.
Guscorp provides analytics software and tools used across multiple industries to manage risk, fight fraud, build more profitable customer relationships, optimize operations and meet strict government regulations. Many of our products reach industry-wide adoption
We have pioneered the development and application of critical technologies behind decision management. These include predictive analytics, business rules management and optimization. We use these technologies to help businesses improve the precision, consistency and agility of their complex, high–volume decisions.
With A Date point of over 4,000 on over 1 million individual Nigeria consumers. By combining these data assets with your own customer data as well as a proprietary research instrument, we build custom target audiences, which enable us to engage, persuade, and motivate individuals to act.
We use a define proprietary models of behavior, to understand the nuances of customers and their decision-making. This insight allows us to create individually tailored messaging that engages individuals based on their unique psychological profiles.
EFFICIENCY AND TRANSPARENCY
Our data-driven insights enable you to focus investment on your best customers. We supply you with real-time reporting dashboards allowing you to see the true ROI of your campaigns.
We have over 10 years’ experience in research and behavioral change communications. Our global team of researchers, data scientists, psychologists, and digital marketing experts provide a holistic approach to exceeding your marketing goals.
What we can do for you
Our data-Propelled insights give you the tools needed to cut through a Choked up advertising landscape and speak directly to individual customers.As We produce advertising that effectively influences behavior change.
Visuals, copy, and positioning are optimized to work specifically with each unique behavioral profile. Our digital and TV teams then execute highly targeted campaigns that connect with consumers exactly where they are – in front of the television and online.
We Also Predict Which Of Your Customers Will churn and Reasons For churning,and ways they Response to Campaign which increases the conversion rate of your campaign.
Machine failures which enables you to schedule maintenance preemptively.
We also Find Product Frequently purchased and turn them into rule for recommendation, Detect Anomalies resulting from chemical analysis of products and Fraud In Medical information based on information of patients